Colors

We decided to use 3 different colors separately and each one of them will be a part of the branding,  combined with a black or white color.

Blue

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Orange

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Green

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Logo design for ice cream parlor
Logo design for ice cream parlor
Logo design for ice cream parlor

Old 3D style

Getting rid of the old 3D-like effect

Too much ice

The ice played a major role in the old logo, making it easy to confuse what the company has to do with

Redesign comparison

Logo design for ice cream parlor Logo design for ice cream parlor

Flat design

Minimal and modern design, keeping a blue color as the main color of the brand

Company definition

Kept the "ice-effect", but making it look more like a melting ice cream and by adding the word "παγωτά" which means "ice-creams" we avoid furher confusions

Cup design

Taking advantage of the 3-color branding, we used color to define the size of the cup.

Blue
Small (1 scoop)

Green
Medium (2 scoops)

Orange
Large (3 scoops)

Prints

Website design for ice cream parlor
www.pagotalazos.gr

Website

A responsive, modern and… tasty website, where you can find out more about the history of the company, the products it offers and, of course, get in touch with them!

Visit website

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